https://joyhdae.com/blog Essays, field notes, and honest reflection from Joyhdae. en-us https://joyhdae.com/blog/the-version-of-me-who-doesnt-flinch.html https://joyhdae.com/blog/the-version-of-me-who-doesnt-flinch.html Tue, 27 Oct 2026 12:00:00 GMT Essay On the version of me I keep meeting at the end of hard things, the one who reads a hard outcome as data instead of a verdict. https://joyhdae.com/blog/tech-it-out-i-dont-code-and-my-website-still-updates-itself.html https://joyhdae.com/blog/tech-it-out-i-dont-code-and-my-website-still-updates-itself.html Tue, 13 Oct 2026 12:00:00 GMT Field Note I have no coding background, and my website still updates itself. Here is what GitHub and Netlify actually mean, in plain language. https://joyhdae.com/blog/the-difference-between-a-season-and-a-phase.html https://joyhdae.com/blog/the-difference-between-a-season-and-a-phase.html Tue, 06 Oct 2026 12:00:00 GMT Essay We have been calling everything a season. Some hard things are phases, and the difference changes what you do with the time. https://joyhdae.com/blog/why-im-running-a-full-tech-stack-with-under-2000-followers.html https://joyhdae.com/blog/why-im-running-a-full-tech-stack-with-under-2000-followers.html Tue, 01 Sep 2026 12:00:00 GMT Essay A real website, a CRM, and AI agents — with under 2,000 followers. Here's why the infrastructure came before the audience. https://joyhdae.com/blog/the-women-who-never-need-anything.html https://joyhdae.com/blog/the-women-who-never-need-anything.html Tue, 01 Sep 2026 12:00:00 GMT Essay On the performance of self-sufficiency — and the difference between the woman who's confident and the woman who's just careful. https://joyhdae.com/blog/i-keep-letting-the-numbers-answer-for-me.html https://joyhdae.com/blog/i-keep-letting-the-numbers-answer-for-me.html Sat, 01 Aug 2026 12:00:00 GMT Field Note On the ask I haven't made yet, and letting the numbers set the price instead of naming it myself. https://joyhdae.com/blog/the-work-was-always-just-mine.html https://joyhdae.com/blog/the-work-was-always-just-mine.html Thu, 23 Jul 2026 12:00:00 GMT Audacity Dispatch The Audacity Dispatch, Issue 01: closing Phase 1 (The Declaration) and opening Phase 2 (The Build). https://joyhdae.com/blog/the-upgrade-nobody-warned-you-about.html https://joyhdae.com/blog/the-upgrade-nobody-warned-you-about.html Wed, 01 Jul 2026 12:00:00 GMT Essay Growth at 42 isn't additive — some of it is subtraction. On losing the version of yourself built to perform. https://joyhdae.com/blog/i-sent-the-emails.html https://joyhdae.com/blog/i-sent-the-emails.html Wed, 01 Jul 2026 12:00:00 GMT Field Note On the specific waiting that lives in the gap between sent and seen — and what the silence is teaching me. https://joyhdae.com/blog/i-can-see-that-you-opened-it.html https://joyhdae.com/blog/i-can-see-that-you-opened-it.html Wed, 01 Jul 2026 12:00:00 GMT Essay On watching someone read your pitch and say nothing — and the difference between received and opened. https://joyhdae.com/blog/the-build-starts-today.html https://joyhdae.com/blog/the-build-starts-today.html Wed, 01 Jul 2026 12:00:00 GMT Essay Phase 1 is over. On the difference between Declaration fear and Build fear — and starting anyway. https://joyhdae.com/blog/the-person-i-keep-running-into-is-me.html https://joyhdae.com/blog/the-person-i-keep-running-into-is-me.html Mon, 01 Jun 2026 12:00:00 GMT Essay On the older, more guarded version of herself that keeps showing up to the construction site with old blueprints. https://joyhdae.com/blog/tools-im-using-as-i-build-this-brand.html https://joyhdae.com/blog/tools-im-using-as-i-build-this-brand.html Mon, 01 Jun 2026 12:00:00 GMT Field Note Not a "best tools" roundup — just what's currently open on the laptop and actually doing the work. https://joyhdae.com/blog/what-im-carrying-into-the-build.html https://joyhdae.com/blog/what-im-carrying-into-the-build.html Mon, 01 Jun 2026 12:00:00 GMT Essay Two weeks before Phase 2 — what's coming with her into The Build, and what's staying behind.